Zooza × WhatsApp

FAQ – What people usually ask before starting

• What do we need to get started?

  A Facebook Business Account, a phone number for WhatsApp Business, and a quick verification. Start in Zooza → Communication → WhatsApp; Meta guides the connection. At the end, return to Zooza (refresh if needed) and save your 6-digit PIN.
• Are messages free? Do you charge per message?

  Zooza does not add per-message fees. Meta grants free volume up to certain limits; higher tiers follow Meta’s pricing/policy. You pay Zooza for the integration feature itself.
• Can we pick which touchpoints send via WhatsApp?

  The core touchpoints are built-in and active (they also send email). You can edit the templates (copy/language) but the triggers themselves are fixed for consistency and compliance.
• What is the 24-hour window?

  When a parent replies, a 24-hour two-way chat opens. During that window, you can respond freely from Zooza. Outside the window, approved templates are used.
• Will this break our current WhatsApp Business mobile app?

  If you connect a number to the WhatsApp Business Platform (API), that number can’t be used in the standard mobile app. Many brands use:one number for Zooza automation & threads, andanother number for manual mobile chats.Choose what fits your workflow.
• Is email still used?

  Yes. Many messages send to both channels. Longer docs (invoices, policy info) are great via email; time-sensitive updates shine on WhatsApp.
• Compliance tips?

  Keep templates helpful, don’t spam, send at sensible times, and follow Meta rules. Zooza keeps logs and an audit trail.
• Can we localise for different countries/brands?

  Yes—templates, languages, and sender details can vary by location/brand while HQ keeps standards.